About Us

Adversity has a way of unexpectedly knocking on your door. So do opportunities to create and appreciate beauty. Life is about confronting the unexpected with courage and dedication, as 911 first responders always do. There is no formula for life - only you can make it happen.

Dedicated to my beloved husband, Captain Mark V. Lee Sr., Engine 10 of the Jersey City Fire Department, I always give 100% - Mark has taught me to be strong and resilient.

RocaBella Gives works to distribute a portion of proceeds of all sales of RocaBella Brands' products to help local and nationwide charities and organizations which focus on assisting first responders and their families.